However, Google uses a multitude of factors to determine how to website ranking search engine results. These factors typically either related to the web content of a website page. Itself its URL, the titles, the text and headers, etc. Were measurements of authenticity of the website itself number, age of the domain name and quality of inbound links, etc. However, Google announced in 2010, very different. The Google announced website page speed would begin have an impact on search and website ranking. Finally, the page speed now at which someone could view the content from a search result would be a factor.

Unfortunately, the exact definition of the “website page speed” remained open to speculation. The mystery widened further in June, when Matt Cutts announced that slow performing a mobile websites would soon be penalize in search website rankings as well.

Google Announced

Furthermore, In 2010, Google announced that all website page speed would impact your blog or website ranking. because it actually refers to the time a visitor have to wait until your page proper loaded. On the average, a website page load for website that e-commerce takes 7 seconds. Meanwhile the good page speed load time is around 3 seconds or less then 3 seconds.

Finally, as a matter of facts, it’s also an impact on your all audience user experience. However, A bad UX will cost you a loss of your revenue. In case your target have to wait long time to get what they’re looking for on your blog. They’ll just close your blog or website. Must you know that above all, a slow page speed and load penalized by search engines. Which will impact on your website ranking. That Google says for both on mobile and desktop devices.

Google Increasingly Acting

So, Google is Clearly increasingly acting upon what’s intuitively obvious such as. A poor performing website ranking results in a poor user experience. Websites with poor user experiences deserve less promotion in the search engine results.

What’s Google measuring? And how does that slow page speed play into search engine website rankings? The Matt Peters, who’s data scientist at Moz, asked Zoompf to help find the perfect answers.

Disclaimer

While the Google has intentionally unclear in which particular aspect of website page speed impacts search website ranking. They’re clear in stating that web content relevancy remains king in result. Furthermore, In other words, while we can demonstrate a correlation between particular page speed metrics and search website ranking. Wen’t can outright prove a causality relationship, since other un-measurable factors still at play. Still, in large scale enough, we make the assumption. That discovered correlations are a “probable influence” on search result for website ranking and thus worthy consideration.

Search Results of Website Ranking

While we captured over 100 different web page metrics for each URL examined, most didn’t show any significant influence on search website ranking. This’s largely expected, as the number of connections a web browser to load a website page should likely not impact search website ranking position. However, for the purposes of brevity, in this section we’ll highlight the particularly note worthy search results.

Website Page load time or Page Speed

When some people say”website page load time” for a website, they mean one of two measurements. The “document   “fully rendered” time or complete” time. Think of document complete time as the time when takes a website page to load before you entering data or start clicking. All the web content mightn’t be there yet, but you can interact with the web page. The think of fully rendered time is time it takes to display all images, download, advertisements, and Google analytic trackers. This’s the all “background stuff” which you see fill in as you’re scrolling through page.

Since Google wasn’t clear on what web page load time means.  However, we examined both effects of the both document  fully rendered and complete on search rankings. Furthermore a surprise came from the lack of correlation of two key metrics.

Finally, we expected, if anything, these two metrics would clearly have an impact on search website ranking. Because, our data shows no clear correlation between fully rendered times and document complete  with SEO rank.